This Privacy Policy explains how EG handles any Personal Information that visitors (“you”, “your”) provide to us on one of our websites, applications and other online properties (each or together, the “Site”). We respect and understand your concerns about the privacy of your Personal Information and we commit to treating it in a responsible manner. Unless otherwise specifically noted, this Privacy Policy does not apply to Personal Information collected from you by third-party web sites or applications to which the Site(s) may link.

FAQ
1) What is “Personal Information”? (Hint: It’s Your Data)
“Personal Information” is “Data” that identifies you (or your household) or could be used for such identification, directly or indirectly, alone or in combination, and which is submitted to and/or collected by the Iovate Site. Examples of Personal Information include but are not limited to: name; postal, e-mail or IP address; location data; device identifiers; telephone numbers; biometric data; purchase history; search and browsing history; account information; and cookies collected by this Site in accordance with the Iovate Cookie Settings.
2) What Data Do We Collect?
Iovate may collect Data including, but not limited to, the following (if you provide these):
– basic personal details such as your name, age range, birth date, gender;
– contact data such as your telephone number(s); mailing and e-mail addresses;
– Site username and password;
– payment information such as credit card number and expiration date;
– photographs;
– occupation, income range, religion, ethnicity and other unique identifiers;
– social security or social insurance number(s);
– height, weight, bodyfat percentage and measurements;
– areas of interest;
– fitness goals, exercise patterns, weight-training regimen;
– eating patterns, food preferences, experience with diet programs;
– level of water intake;
– supplement and other product usage;
– recruitment related information (e.g., job application); and
– any other Data that you may provide.
You also provide Data via cookies collected when you use the Site, unless you have disabled cookies by changing your browser settings or have turned off the collection of cookies using our Cookie Settings.
We may combine your Data with information that we collect from other online and offline sources. This information may include, for example: (1) information we receive from visitors when they call us, redeem coupons or complete our surveys or other forms; (2) information visitors submit to us at our retail locations or special events; and (3) updated contact and other information about our visitors that we may receive from third parties.
3) How Do We Collect Your Data?
You directly provide most of the Data we collect. We collect and process Data in the following ways:
(i) When You Submit Data: For example, when you: register online to purchase goods or receive certain services (e.g., an app) or information (e.g., newsletters or promotions); submit a survey or an application; provide feedback on a Site message board (such as giving a product review); send an email; contact Iovate customer service; or use or view the Site via your browser’s cookies.
By providing your Data, you are consenting to the use indicated by Iovate at the time the Data is collected and pursuant to this Privacy Policy, though you may withdraw your consent at any time by contacting us (see Section 13 or click here).
(ii) Passive Collection of Data: The Iovate Site may collect information about your visits to the Site without you actively submitting such information, though it is usually unidentifiable to you. Data may be collected using various technologies, such as cookies and web beacons. See the Iovate Cookie Settings for further detail. Generally, information collected through such means cannot be used to identify you without additional identifiable information and Iovate will not connect additional identifiable information with passive information collection technologies in order to identify any individual.
4) Why Do We Collect Your Data and How Do We Use It?
We also collect your Data so you can:
• Sign up to receive newsletters and other communications from Iovate;
• Contact us (including our Webmaster, customer service representatives, or other employees);
• Complete a registration form, survey or poll;
• Participate in a sweepstakes or contest;
• Make product or service inquiries;
• Purchase products and leave reviews; and
• Participate in interactive portions of the Site.
We collect your Data for business purpose only and, in general, so we can:
• process orders and post reviews;
• manage your account;
• provide better customer service;
• provide a user-friendly Site experience;
• customize the user experience based on preferences;
• respond to your inquiries;
• provide notices regarding Iovate’s products or services (including requested materials, like newsletters and promotions);
• invite you to participate in surveys or programs, contests or sweepstakes;
• Email you with special offers on products and services we think you might like (i.e., if you provided us with your prior opt-in consent for such purposes);
• Conduct market research;
• To ensure and improve Site functionality (e.g., by compiling statistics, analyzing trends), including managing interactive features of the Site and ensuring security).
Iovate may consolidate the Data of Site users in a non-identifiable form (aggregated and anonymized) to help us better design the Iovate Site and Iovate products, to enhance our research activities, and to facilitate other business functions. Iovate may share aggregated anonymous information about Site users with its affiliates, partners and other third parties for this and the reasons provided above. We will keep a record of all the ways we use Data.
We will only use your Data if we have a lawful basis: (i) with your consent, freely given, specific, informed and unambiguous; (ii) where necessary for the performance of a contract; (iii) to comply with a legal obligation; (iv) where necessary to protect vital interests – e.g., ‘life or death’ scenarios; (v) to carry out a task in the public interest; and/or (vi) if we have a legitimate interest that outweighs your fundamental rights and interests.
When we process an order you make, your Data will be shared with a third-party payment processing company for the purpose of completing the transaction. We may also send your Data to, and use the resulting information from, credit reference agencies to prevent fraudulent purchases.
5) Who Will Have Access to My Data?
Iovate does not sell or rent your Data to third parties. We do not share your Data, except as provided in this Privacy Policy.
Your Data will only be accessed for the purpose(s) you have agreed to, by: (i) a restricted number of Iovate or affiliate company employees, (ii) certain companies with which Iovate may conduct joint programs, and/or (iii) by third parties with whom Iovate contracts to carry out business activities for Iovate for services including, but not limited to (e)mailing of information, maintenance of databases, processing of payments. Any Data accessed will be on a need-to-know basis and in accordance with the instructions of Iovate pursuant to this Privacy Policy and also, in the case of any partners or third parties, according to a written agreement which contains provisions for the protection of Data.
Iovate trains our employees about the importance of privacy and how to handle and manage customer Data appropriately and securely, and we only work with other parties who provide the same level of protection for your Data.
Our Site may also include social media features (e.g., share or like buttons). Such features are provided by third-party social media platforms such as LinkedIn, Twitter, Facebook, Instagram, SnapChat, and Pinterest. Where Data is collected this way, its processing is governed by the privacy policy of the respective social media platforms.
Iovate operates on a global basis and may transfer your Data to a country other than your own. Data stored in another jurisdiction is subject to the laws of that country. For example, Data that is transferred to and stored in the U.S. may be available to the U.S. government or its agencies under a lawful order made in that country. Iovate reserves the right to disclose your Data to respond to authorized information requests from government authorities, when otherwise required by law, or where necessary to protect the rights, property or personal safety of another individual if such disclosure does not override your rights to the privacy of your Data. In the event Iovate sells one of its product lines or divisions, Iovate will only transfer your Data to the buyer subject to your consent where required by applicable law so that the buyer can continue to provide you with information and services.
Except as otherwise stated in this section and in Section 6, Iovate will not transfer your Data to third parties.
Please read this Privacy Policy and our Terms of Use before using the Site and submitting Personal Information to us.

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